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Leading Your Salon Business to Success: The Role of Salon Owner Part 2

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Salon business owner

The role of the salon owner is key as we saw in Part 1 of this series. Leading your salon to success has many areas that need to be addressed to ensure results. The following key areas are important to build on after you have established your Mission and Vision Statements for your salon business.

Management Training

Once delegation has taken place, the owner must train the manager thoroughly with regards to all standards and expectations. 

The owner must still maintain some control by being informed and aware of daily operations, and by communicating regularly with the manager. Staff meetings and other forms of communications are essential to make sure all staff are working towards the goals, vision, and mission of the salon.

Training should be an ongoing process. Everyone needs to be reminded of standards of service, and everyone should refresh their skills.

If an owner wants to be totally ‘hands-off’, success is only possible if good hiring, delegation and training have taken place.

Staff Training

Even with a manager hired by the owner, the quality of work and the professionalism of all staff is still the ultimate responsibility of the owner.

Remember—the owner must hire and oversee a manager who will lead the staff. If any staff are not performing well, the owner must be able to depend on the manager perform their duties effectively.

Motivational Environment

It is the owner’s responsibility to create an environment conducive to success. Here are the key factors that will determine the success of your salon:

  • The right people must be aligned with your vision.
  • The interview and selection process must enable you to attract and engage people that are the right fit for you and your spa.
  • The Interview and selection process also allows you to weed out and avoid people that are NOT the right fit for you. The wrong people are OUT.
  • It is essential to have a process that can measure people to your vision, mission, values etc. and then have them lead your team based upon these principles.
  • Staff Orientation
  • How is each team member brought into the culture
  • Day 1 to Day 30
  • Staff Training
  • Technical
  • Service
  • Staff Responsibility
  • Teach a skill
  • Assign tasks and roles
  • Get them to select and train their replacement
  • Staff Goal Setting
  • Personal
  • Professional
  • Staff Productivity
  • Evaluations
  • To following the vision
  • To achieve performance targets
  • To achieving personal development
  • Quality Control

What’s Next for You?

These tools and strategies can be useful as a road map for leading your salon business to success. It’s up to you to decide what your role will be as owner.

Will you be involved in the salon on a daily basis? Or will you head off to travel the globe knowing your manager and staff are eager and able to implement your vision?

Or maybe your role will be somewhere between these two examples. There is no right or wrong way to act as an owner. The most important thing is being an active participant in taking steps to ensure that your goals can be achieved regardless of the path you take for your salon business. 

Need Help Getting Results In Your Salon Business?

Contact Salon Prophets at rob@salonprophets.com 

Leading Your Salon to Success: The Role of the Salon Owner Part 1

By | blog, Salon, Salon Business, Salon Management | No Comments

Salon owner

Who’s in Charge Here?

Who or what is ultimately responsible for a salon’s success? Is it the manager? The marketing? The staff? The location? The clients?

It’s the owner. Because the owner has influence over all these factors. The owner determines the overall direction of the salon. The owner—who is also often the manager—sets the tone and standards for all the elements that go into creating and running a salon.

There are many duties and responsibilities the owner must oversee for a salon to be successful. Let’s examine the key areas where the owner can lead a salon to success.

The Vision Statement, Mission Statement, and Core Values

An important opportunity for an owner to show leadership is by developing a vision and mission statement. But’s that’s not enough: A leader’s role is also to communicate, and reiterate that statement, and make sure everyone understands its value.

“Management is doing things right; leadership is doing the right things.”
-Peter F. Drucker

What is a Vision Statement?

The purpose of a vision statement is to tell the people what you want to become, it defines the desirable or idealistic future state and it is meant to raise the bar. As well, it should inspire and challenge everyone to do great things.

What is a Mission Statement?

A Mission Statement is what you do: your fundamental purpose or your business. It represents the defining focus of your skills, judgment, energy and creativity. When you undertake your mission with conviction and diligence, you will eventually realize that Vision.

What are Core Values?

Core values are the essential principles that will govern your behavior and guide your
day-to-day decisions and actions. As such you’re going to be evaluated on your willingness to embrace and demonstrate these values.

Hiring and Delegation

To have a successful salon, an owner cannot play the ‘blame game’ if that owner is not involved in the day-to-day running of the spa. An owner can achieve success through good hiring, delegating, training, and ongoing supervision of the management and staff. 

People are your greatest asset, greatest expense and the single most time and energy consuming part of any salon business. That said, it is important that there is a clear strategy on how to best select, inspire and recognize the people that will determine the success of the salon.

In order to delegate effectively, good hiring decisions are essential. The owner must hire a salon manager to fulfill their vision and expectations. In turn, the person hired must pass that on to those they supervise.

“The greatest leader is not necessarily the one who does the greatest things. He is the one that gets the people to do the greatest things.”
– Ronald Reagan

These are key areas that need to be addressed to ensure the success of your salon business. Book an appointment at rob@salonprophets.com